Recently, I posted what I thought were a couple of interesting and effective ways that bicycle advocacy groups in other cities are spreading the “share the road” message throughout their communities. Here is another really great example. The San Luis Obispo County Bicycle Coalition recently created a set of Public Service Announcements that will run on local TV channels. On their website, they point out that the TV spots will hopefully “encourage civility among bicyclists and motorists and to better educate the public on safe and responsible behavior on our roadways.” They also point out that the new spots will “complement past accomplishments with the campaign, including our safety messages in local movie theaters and ads on county buses.” Great idea; take a look at the ads here.
Via Cyclelicious
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1 comment:
Excellent! These need to go nationwide.
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